GDC / ECD / Creating Content Since 1998

Verizon Droid - Droid R2D2 Launch

It's not every day you get an email from Lucas Films with a sound bed of R2D2 Sounds and Anthony Daniels recorded voice and are told to play. As a Star Wars fan, it doesn't get any better than that. 

This was a Web-Wide scavenger hunt to promote the launch of a Verizon special edition phone. Users would begin the hunt on the site, travel through the web to find clues and finish here. First ones to enter the codes would win.

Responsibilities: Creative Direction, Concept Development, Design, Sound Editing

Agency: Mcgarrybowen